5 Strategic Link Building Tips for 2019
The intent of promotion is at the core of every marketing strategy and link building is no exception. Link building has gained momentum as a crucial part of SEO marketing campaigns. But before we launch into how link building helps, let us take a brief look at what link building really is.
As the name suggests, this strategy is basically about web pages linking themselves to each other by including hyperlinks of other websites within their own- allowing users to navigate easily between these partnered websites. Now, what is really so crucial about link building strategies? Well, this blog answers that question and also gives you five tips on how you can improve your strategic link building game that will take your business one step ahead.
Why link building is necessary: Link building is a core SEO strategy to improve your site ranking. The more backlinks your site can build, the higher Google ranks your business because the backlinks essentially work as a signal for the Google algorithms, or any search engine for that matter, that determine how worthy your website is of a citation.
However, it is not only important to focus on high-quality hyperlinks from well-established websites, but it is also crucial that you stick to natural strategic link building- that is, earning them instead of buying or employing other manipulative tricks that are popularly referred to as black-hat SEO. These methods can get your listing banned altogether!
Step# 1: Select An Evergreen Keyword or Topic
Step# 2: Turn Your Evergreen Topic Into an Evergreen Content
Step# 3: Steal Your Competitors Quality Back link
Step# 4: Link Roundup
Step# 5: Resource Page Link Building (Step-by-Step Process)
Step# 6: Broken Link Building Strategy for SEO
Step# 7: Guest Posting: Build Back links to Your Amazing Content
Off-page SEO is the process of link-building and NAP citation building (if you’re a local business).
For long-term success in enabling your off-page SEO efforts to gain your website more traffic, you’ll need to begin creating links that abide by the following Five criteria:
Create Good Content:
Create share-worthy content.
Remember, Shareable content always bring an unexpected range of traffic to your website.
Influencer marketing burst into the digital sphere a few years ago. It was just in time, as people were increasingly tuning out ads, and brands needed a new way to reach their audience.
Some benefits of influencer outreach,
Reach a bigger audience
Grow your social following
Increase site traffic
Get more leads
Social Media Engagement:
Social Media Engagement will play a major role in Off-Page SEO.
If you want to develop your website, engage with the people who are in social media platforms.
The social presence will allow your business growth and help you get more backlinks.
Image Submission is an SEO Off Page Activity where you need to submit your photos in top image submission websites.
Optimize your images with proper title and URL. By posting images, others can see your images and comment on them. It results in following a link to your site.
Guest posts are one of the most popular and frequently used methods of getting a link from an authoritative domain with your preferred anchor text.
No doubt it is amongst the popular methods but also a ‘pure’ way to build links because you are giving a quality piece of content for the link.