Looking for a Full-Fledged Marketing Agency?
Look no more...
We Help Businesses Increase Their ORGANIC TRAFFIC By 5x & Achieve 7x ROAS On PAID ADVERTISEMENTS.
You: But, these are usual claims, can you do it for real?
Yes, we can. Having ranked more than 21,400+ keywords on the first page of Google & $1,572,000+ in advertising spend, Softscotch team has generated over $8+ million in revenue & 53,700+ in leads for clients across various verticals.
Get your SEO, Paid Ads, Email Marketing, Inbound Strategies taken care by professionals.
About 1 in 12 businesses close every year. One of the main reasons why most of these businesses lose the battle is that they fail to update their businesses with changing trends. The most crucial ones being
👉 Failing To Take Business Online
👉 Not Establishing Online Brand Presence
👉 Not Growing Social Reach
👉 Not Leveraging Paid Advertisements
👉 Not Tracking Competitors
We can help you overcome these & many other problems, as we have helped many others & continue to help many more.
RECENT PERFORMANCE HIGHLIGHTS.
If you need such results, YOU need us!
SEARCH PLATFORMS WE WORK WITH
ADVERTISING CHANNELS WE WORK WITH
MORE THAN $1.5 MILLION IN REVENUE FROM FACEBOOK & GOOGLE at 16+ ROAS
This project was initially handled by an US agency, later client trusted it with us. Throughout the whole process we tested 22 campaigns with 73 variations of audience adsets resulting in $1.3 million at an average 16 ROAS. We were able to recover the dips in sales caused by constant Facebook updates in past year with consistent testing, & exploring various audience types. Our Google ad campaigns have an average ROAS of 7.7 going high as 13 on recent campaigns.
TRUST THEIR KNOWLEDGE & WORK ETHIC
The Softscotch team has been a solid partner for various needs as our business evolved in the last three years. From Social media management and organic/paid campaigns on Facebook, Instagram, Google, Snapchat, Tiktok.
We have a dedicated person assigned to take care of all communication & business needs. Due to this reason, communication is faster and better. Unlike most agencies, Softscotch has never charged us for additional work that falls outside the agreement. This is what sets them apart from most agencies. I have complete trust in their knowledge and work ethic.
Imtiyaz Momin
GENERATED MORE THAN 17481 INSURANCE LEADS ON FACEBOOK & GOOGLE
FEELS LIKE IN-HOUSE MARKETING TEAM
Softscotch goes above and beyond the scope. They have seamlessly executed our entire digital marketing strategy with incredible skill and expertise. Always researching and making suggestions on how to grow our brand and getting ahead of our competition in an ever changing digital environment that leads to our organic growth to expand our business. They are not just another marketing company. The time, efforts and dedication they put in is like having your own in-house marketing team.
Tabassum Mithani
40+ ROAS ON PAID CAMPAIGNS & OVER 296+ KEYWORDS RANKED
Under this Indian ECOM client, we managed their SEO, Facebook Ads, & Email Marketing. We moved rankings of 500+ keywords to the first page of Google since January & whereas for PPC, the branded products, brand value, & great targeting helped us achieve an 40+ ROAS on Facebook campaigns.
GENERATED MORE THAN 6542 HEALTHCARE CALLS IN 6 MONTHS
GOOD PARTNERS TO HAVE BY ONE'S SIDE
Softscotch is a great team to work with; transparent, reliable and invested in the growth of one’s company. Whenever there is a new project or direction, they take it on with enthusiasm. They’re good partners to have by one’s side.
Neeraj
FROM 4 INSURANCE LEADS TO 548 Leads In 70 DAYS
Client had ventured into a new insurance business with initial months of hardly any leads. The problem being consumers unware of such insurance. We initially failed on our attempts with Google ads, but then we focused on Facebook ads with an approach to make most potential leads aware of such insurance & we were able to scale this new insurance idea from just 4 leads to 548 leads in just 2 months.
EXTREMELY HAPPY WITH SOFTSCOTCH
We are extremely happy with Softscotch, they are such an attentive team. Always there to answer or help with any questions you might have. Helped us scale our business and provide more traffic our way. No project is too small and they give their 100%. We are extremely satisfied with their work.
Safiya Hafizi
Take Your Offline Business Online.
Our Team Expertise.
Looking for more quick numbers?
Here are numbers we achieved as a result of our Inbound strategies.
262.35% Increase In Client Organic Clicks in 3 months – Healthcare Industry.
20% Increase In Client’s Overall User Traffic With Simple Tweaks To Existing Content.
27x Return On Ad Spend On Facebook Ads – Education Niche.
32x Return On Ad Spend On Facebook Ads – Fashion & Lifestyle.
45.6% Increase In Client Leads in 6 months – Healthcare Industry.
182% Increase In Client Organic Clicks in 6 months – IT Industry.
Here are couple of quick CASE STUDIES
We strive to overdeliver & exceed the expectations of our clients.
INCREASED ADVERTISING LEADS BY 44%
INCREASED ROAS By 146%
MOVED 500+ KEYWORDS TO FIRST PAGE
REDUCED LEADS COST BY 109%
INCREASED LEADS BY 183%
INCREASED AMAZON SALES BY 82%
What Are You Struggling With?
Not ranking on Google
Organic traffic is low
Ain't getting leads or sales
Current agency not delivering
Campaigns are not performing
Website is outdated
Why Us & Not Others.
🥇 Premium Tools
📈 Long Term Strategy
🔥 Dedicated Team
📋 On-Demand Reports
💎 Quality Results
👤 Always on Support
⭐ Ethical & Transparent
🏆 Fast Implementation
💼 Updated Regularly
Unlike other agencies,
We don’t assign multiple projects to a single individual.
We don’t overpromise results & under deliver to our clients.
We don’t take shortcuts or unethical techniques for short-term results.
We don’t outsource any of our client work to freelancers.
Our Services.
Search Engine Optimization
Social Media Marketing
Increase your brand presence on social media channels. Create & drive quality social media traffic to your website with personalized & engaging content that strengthens brand.
Paid Marketing
Increase brand awareness, capture leads & drive conversions through ads on platforms like Facebook, Adwords, Quora, Reddit, Pinterest & many others with high ROI.
Website & Content
Optimize your website & content structure for increased engagement, retention, & conversion. Data-oriented content marketing to establish as Industry leader.
Email Marketing
Grow & keep your email marketing list engaged with personalized email templates. Carry out conversion & lead capturing based email campaigns.
Brand Building & Monitoring
Build your brand image online with planned & targeted activities. Monitor brand mentions online & provide quicker support to your customers online.
Marketing Funnels
Guide users from the stage of Awareness to Advocacy. Create funnels that captures & converts your visitors. Build high converting Landing pages & Newsletters.
Content Marketing
Build SEO-optimized evergreen content that drives traffic through commercial keywords. Focus on low-hanging fruits & Build pages with content that rank.
Graphic Designing
Assistance with Logo, Banners, Posters, Vector arts and more. Create personalized visual content for your audience that drives Engagement & Brand recognition.
Not Sure If SOFTSCOTCH Is For You?
Here are a couple of quick questions for you!
Said "YES" to any of the above questions?
Then
YOU
need us!
Our Approach.
Consider us your “outsourced CMO/VP of Sales” to start. Let’s talk about your problems, objectives, & long-term goals for the business and allow us to put together the game plan of how to get there. You can then decide if we are a good fit!
BOOK A CALL
We’ll learn about your business, your current online marketing/sales activities, and understand your goals.
ASSESS YOUR BUSINESS
We’ll assess your marketing & advertising channels for potential changes, improvements, & Implementation.
SIGN AND KICK OFF
You get back to focusing on running your business while we focus on growing it online.
Get your SEO, Paid Ads, Email Marketing, Inbound Strategies taken care by professionals.
Entire Process.
❝ Price is What You Pay. Value is What You Get. ❞
Unlike other Digital Marketing agencies, we don’t undertake outdated techniques or focus on short term fruits. We work towards establishing an everlasting presence for the business with long term goals that reap measurable benefits.
We aim at creating a Brand that will be known for its creative ideation & unique value proposition.
SEO PROCESS
Industry Research
Our initial research provides valuable insight into your customer persona & their needs. A better understanding of your customers is critical to a successful SEO strategy.
Keyword Research
We primarily focus on segmentation strategy – Demographic, Geographic, Psychographic, & Behavioral. Giving more priority to Search Queries rather than keywords.Competitor Research
We identify your top competitors & uncover why they’re outranking you. Undertaking an effective competitor analysis that reverse engineers SEO strategy tailored to you.
Content Is King
Content is the key ingredient to increase organic reach. We will help you identify & build trending & evergreen content ideas aligning to your brand objective & provoke the desired action.
Website Structure
Crawl depth & crawl budget are few vital aspects of SEO strategy. It shows Google which pages of your site are most important. This can be leveraged to design & build a hierarchy that ranks.
Technical SEO
Technical SEO helps the search engines to better access, crawl, understand and index your website. It helps in identifying & rectifying any issues’ stopping your website from ranking on search engines.
Landing Page
A convincing landing page is key element of a successful campaign. We will help you build funnels of landing pages that convince, convert, & advocate your products & services.Backlink Audit
We audit your backlinks to analyze links referring to your domain or subpath to get rid of the ones that are hurting your rankings, identify unnatural link patterns, and help you avoid penalties.
Backlink Building
Backlink is a vital Google ranking factor. We undertake content based link building strategies & techniques to build quality inks that improve your Domain Authority & Page Authority.
Internal Links
We carry out an efficient internal linking across the website that helps in establishing site architecture and spreading link equity. Increasing user experience & better Google crawl.Local SEO
We will undertake activities & strategies to optimize your business for local SEO and reach the majority of consumers who use local search to find your product or service.Much More
There are plenty more aspects to be taken care of under SEO. You can always grab our SEO audit report for complete analysis with actionable tips, fixes, & improvements for your website.
SMM PROCESS
Audit Social Presence
Before strategizing where you are headed, we take a quick look at where you are. We perform an in-depth analysis of your social channels.
Choose Platform
Not all social channels work for all industries. We will identify the right channels inhabiting your target audience & target those channels.
Profile & Page Optimization
Your social media profile and pages are an extension of your website. We will optimize it to better represent your brand.
Competitive Analysis
We will perform a competitive analysis and find out what’s working for your competitors, implement something better on your channels.
Create Engaging Content
We create a content calendar that outlines how often we post to each network, which topics we share and when we will share them.
Track, Analyze, & Optimize
We track social metrics across all channels & analyze the key performing content & audience. Optimize further based on the data.
SMM Customer Journey
Grow Brand Awareness
Awareness (these metrics illuminate your current and potential audience)
Followers, Shares.
Get Them To Engage
Engagement (these metrics show how audiences are interacting with your content)
Comments, Likes, Mentions.
Drive Leads And Sales
Conversions (these metrics demonstrate the effectiveness of social engagement)
Website Clicks, Signups, Sales.
Customer Retention
Consumer (these metrics reflect how active customers think and feel about your brand)
Testimonials.
PPC PROCESS
Google Adwords
Advertise on Google Search, YouTube, Gmail, & More. Get more calls to your business, visits to your website, or shoppers in your store.Facebook Ads
Advertise on Facebook & Instagram Feed, Stories, Messenger, Partner Networks & More. Generate leads & sales on 5X ROAS & 20X ROAS on Retargeting Audience.
LinkedIn Ads
Advertise on LinkedIn to reach more than 630 million professionals worldwide. Create Sponsored Posts, InMail Ads, Text & Dynamics Ads.Pinterest Ads
Create awareness and consideration from Pinterest’s 250 million users with Promoted Pins, Video Pins, Carousels, App Pins, & Shoppable Pins.
Twitter Ads
Use Twitter Ads to drive engagement, grow followers, increase website traffic, generate leads & sales, app installs & engagement, & more.Reddit Ads
Advertise on “front page of the Internet” to reach communities made up of 234M unique monthly visitors engaging with today’s relevant content.Snapchat Ads
Advertise on Snapchat targeting the mobile-first generation to drive sales on your website, at your store, or downloads for your app.Quora Ads
Advertise on Quora to reach millions of people who are already looking for answers to questions that relate to your business or industry.PPC Customer Journey
Create Awareness
Here a customer is exposed to your Brand and positioned to learn about the Brand.
Attract customers
Create WOW factor for the Brand to maintain the Brand appeal and create consideration for the Brand.
Create Curiosity
Create a social path for the customer journey to maintain product appeal in both physical & digital worlds to create curiosity.
Drive Action
Convince customers to act through positive & memorable user experience with satisfactory solutions to their problems.
Create Advocacy
Create strong loyalty for the Brand with good service & positive experience for customers & have them recommend the Brand.
Interested?
REACH OUT TO US
Unlike other agencies, we don’t charge pretty high & deliver less and even worse, we don’t charge very low & undertake outdated tactics & activities.
Get your SEO, Paid Ads, Email Marketing, Inbound Strategies taken care by professionals.